: Fashion Spilt :

People might be too compromising. I simply don’t understand why everyone loves everything fashion magazines present. It’s time to be critical and stop being fed with all those marketing stories. Maybe I am in the marketing field and totally understand how it works. The whole brand image is the first thing that impresses you. The second thing is the product/service quality that the brand delivers. The benchmarking is very important as it is what you use to ‘judge’ if the product is good or not – at least to check if they are up to your expectation (manipulated by marketers).

Well, I think these pictures in Italian Vogue looks awful. Undoubtedly, the oil spilt is a big thing. Can it be applied to the fashion photoshoot? Yes. But can it be presented in a more artistic way? Yes. I totally understand the art director might want to arouse readers’ attention towards this incident and trigger re-thinking. But if I were the brand that were featured in this shooting, I would definitely complain. Put yourself in their shoes… not gonna feel alright.

4 Responses to “: Fashion Spilt :”
  1. anwa says:

    I think that this would have been a beautiful shoot if it’d been an actual social/artistic commentary and not a plug for capitalism — because, I mean, isn’t capitalism in a way what caused this spill?

  2. Very bold statements you made here! I’m very impressed with that and your blog in general. It’s one of a kind!

    And yes, that editorial really …. I suppose, it scared me the first I saw it. It was a little too grotesque for my taste.

    Best wishes from one blogger to another,


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